Friday, August 31, 2007

New Media changing the face of communication

Blogging is quickly becoming one of the most popular and easily accessible forms of new media. For those of you who are unfamiliar, a blog is an online forum where a moderator writes and posts interesting articles in order to gain people's feedback on a specific issue or topic. Blogs bring an audience that much closer to the writer which serves to build the rapport and consumer loyalty necessary for a blog's survival. As university students, in this age of technology, we have access to numerous "new media" tools and blogs are just one of them. Blogging is changing the way we communicate with each other by allowing feedback to take place in an almost real time way.

Blogging however, requires dedication and commitment. No one will read a boring blog and worse they may hardly ever visit again if the discover the content is not interesting. You have one chance to make that first impression, so make it count. I know coming up with fresh and original articles may be challenging but trust me, in the UWI everyday has its story and it only takes a few people commenting and refering for your blog to gain its audience. Blogs like www.allyuh.com and www.caribbeanprblog.com took but a little time and some fresh ideas to become two of the most popular blogs in Trinidad & Tobago

I hope I've started a trend with the CSA report and welcome you to comment and post your ideas about building a "blogging culture" within the UWI and especially among students. This blog is built for us by us and I hope to see many giving us feedback. A blog is a simple yet powerful communication tool and we should definitely use it our advantage

Looking forward to hearing from You

Jamila Bannister
President
CommunicationStudies Association
2007/2008